For content marketers, the death of Google Reader in July will pose a significant problem: lost readers and potential customers. Here are two good alternative ways to keep your subscribers in the loop.

For many marketers and businesses, teens’ mobile-first approach to Internet use may necessitate a shift in strategy in the near future, suggests a new report by Pew Research Center.

Perhaps one of the most challenging tasks that any modern marketer faces is creating compelling and effective content – and the best content isn’t written on the fly. They’re written with focus and purpose, but sometimes even the most inspired and competent content marketer comes up empty.

When the well runs dry, I turn to one of my favorite fonts of inspiration – Google Keyword Tool.