Infographic: The Five Social Media Followers Your Business Needs

With millions and millions of people on social media, identifying the ones who can really benefit your business may seem daunting.

But Vocus has your back with a breakdown of the five key types of social followers your business needs.

Early adopters, social sharers, born followers, popular powerhouses, and (believe it or not) basement-dwelling haters all have a role to play in marketing your business. Identifying and engaging these groups will allow your business to better tap into the social commerce market, which is projected to hit $30 billion by 2015.

Here are the five key types of follower, why you need them, and some tips on engaging them.

For more help with social media marketing, take a free trial of our Recommendation Engine here!

Click for full-sized image:

Share the infographic you see above by copying and pasting the code below into a blog or web page:

Click here for the full-sized image.
Enjoyed this infographic? Read more marketing tips from Vocus.