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How to Tailor Your Content to PR Campaigns

Want delicious results from your public relations and content creation efforts? Link the two together. Here are three strategies that will help you achieve greater success with your PR campaigns and content marketing.

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Twitter Chats: Manage the Overwhelm and Make Strong Connections!

Does Twitter feel like a firehose of information blasting you? You might have a case of Twitter Overwhelm. Enjoy all the PR benefits of Twitter without getting lost in constant updates by finding and using Twitter chats.

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Featured - 5 Real-Time PR Tips

5 Essentials for Practicing PR in Real-Time

The best real-time PR campaigns, like Oreo’s during the 2013 Super Bowl, look off the cuff, but that’s not the case. They require practice. Here are five things you need to practice to do real-time PR effectively.

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The Evolution of PR: How to Survive the Future

Thanks to technology, PR has evolved. To survive and thrive in the present and future, you need to know how and when to distribute and amplify content and measure the results. Cision CMO Mark Thabit shows you how.

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Symmetry Software: Vocus Turned Us Into a Go-To Industry Source!

Symmetry Software operates in a niche market but needed to expand its reach. They turned to the Vocus PR Suite, which helped them earn publicity in The New York Times Bucks Blog, Bloomberg Businessweek, Inc.com and more.

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Vocus’ PR Solution Keeps the New Orleans Tourism Economy Strong

Thanks to Vocus, the New Orleans Tourism Marketing Corporation turned its PR from a cost-center to a profit center. Watch how Vocus’ PR Suite helped make this happen.

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And The Winner of the #FutureofPR Contest Is…

The future of PR is not only bright it’s vibrant and visual. Earlier this month we sponsored the release of Brian Solis’ new eBook “What If PR Stood for People and Relationships?” a manifesto about the … [Read More...]

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