Grassroots Solutions

Engage and Mobilize Your Grassroots Stakeholders

Vocus provides grassroots solutions that help you educate supporters, mobilize select ones via social media and email, and track the success of your campaigns.


  • Outbound Communication Tools: Keep grassroots supporters informed by providing them the latest information on key legislation and issues. Built-in mail merge features and HTML templates allow easy personalization of legislative newsletters and calls to action.
  • ZIP-to-District Matching:  Using home and/or work addresses, Vocus automatically matches your employees, members and grassroots advocates with their elected state and federal legislators.
  • Legislative Directories: Mobilize select grassroots supporters by engaging those in the political district of key legislators, such as committee members or bill co-sponsors at both the Congressional and State levels. 
  • Message Control: Promote your most important issues and let targeted legislators hear your supporters’ voices via phone, email, even Twitter and choose whether to allow for personalized written messages.
  • Social Media Tools: Spread your message, gain supporters and mobilize them to action by easily managing your Facebook and Twitter accounts and creating opportunities for supporters to take immediate action. Automatic campaign measurement allows you to continue improving.
  • Mobile-Optimized Sites: Optimize your grassroots advocacy to better engage your supporters no matter what mobile device they use, allowing more messages about to reach key legislators.

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