Pio Ferro will join WPOW as program director on Nov. 19. He takes over from Bill Tanner who had been serving as the station’s interim program director. Most recently, Ferro was the vice president of Hispanic programming for CBS Radio in Dallas. In the past, he has also worked at KLVE-FM in Los Angeles and WXDJ-FM in Miami.
WPOW-FM is a Rhythmic Top 40 station serving the Miami area.