- News Releases: Vocus software is the only way to distribute your news with the world’s #1 news release service1 for traffic and search.
- Local Listings: Get your company listed on websites that make up 90%+ of local search queries.
- Web Analytics: Understand what's working, and what’s not. With reports like the Impact and Funnel report, you’ll understand how your marketing is working, in real time, across all of your channels.
- Email Templates: Create emails with over 600+ professionally-designed templates.
- Auto-responder Emails: Automate your sign-ups and event triggers with auto-responders. Save time and be more exact with your follow up emails.
- Integrated Email: Maximize your marketing with integrated email. Our award-winning solution includes all the necessary features and services businesses need to deliver trackable results.
- Segmented Campaigns: Target and test campaigns with segmentation and auto-responders to generate more revenue and nurture leads.
- Social CRM: Manage and segment contacts to nurture relationships by need and demographic information.
- Publicity Alerts: Generate visible news coverage with real-time media opportunities from more than 30,000 journalists and bloggers, delivered to your inbox three times a day.
- Press Releases: Your news is powerful marketing content that attracts customers and influencers – but only if it gets seen. Our suite includes the world’s #1 press release service for traffic and social sharing.
- News Release Analytics: Know where your news is being picked up, how visible it is on the web, and which of your customers and prospects are reading it.
Vocus Marketing Software delivers Marketing Opportunities directly to you.
Leads, social media
conversations, Facebook apps, media inquiries from journalists, and curated
content, are all delivered in one organized stream of Marketing Opportunities with our one-stop dashboard.
- Recommendations: Our technology tells you who to talk to and where to talk to them with content suggestions that generate real engagement and results.
- Leads: Convert marketing opportunities to revenue by integrating search, social, email and publicity.
- Monitoring: Track your success with news, blogs, social media, search and publicity.
Improve your Campaigns with Analytics
Our technology tracks and measures your marketing efforts so you can see if prospects are opening emails, sharing social, clicking through to your online store. These Analytics give you an easy to read validation of which marketing tactics are working best, making it simple for you to adjust and improve your results.
- Track site traffic and keyword-referrals with integrated Google Analytics.
- See what is working: Get data on click-throughs, open rates, and social shares.
- Measure your social success and watch your likes, follows and shares grow.
- Understand your target audience with up-to-date Facebook demographics and geographics.