Ed Adams, E.I. duPont de Nemours and Company, Inc.
The Changing Online Press Release, Thursday 1:00 PM – 2:00 PM
Amie Adams, Dunn Associates
Socialize Your News and Raise Awareness, Friday 11:30 am - 12:30 PM
Rikki Amos, Public Affairs Council
Beyond Traditional Advocacy, Friday 10:25 AM – 11:25 AM
Mariko Bennett, CH2M Hill
PAC Benchmarking, Friday 10:25 AM – 11:25 AM
Aaron Brazell, Technosailor
Blogger Relations Panel, Thursday, 4:30 PM - 5:30 PM
Deirdre Breakenridge, Author and President, PFS Marketwyse
Putting the Public Back in Public Relations, Thursday 11:00 AM – 12:00 PM
Shonali Burke, Shonali Burke Consulting
Learn to Tweet — How to Engage and When: A Panel Discussion on Twitter, Thursday 1:00 PM - 2:00 PM
Christi Day, Southwest Airlines
Integrated Approach to PR and Emerging Media, Thursday 3:20 PM – 4:20 PM
Learn to Tweet: A Panel Discussion on Twitter, Thursday 1:00 PM - 2:00 PM
Anne Devlin, Abbott Laboratories
Peer-to-Peer PAC Building, Thursday 3:20 PM – 4:20 PM
Sandra Fathi, Affect Strategies
Maximizing the Value of Your News: From Twitter to Google, Thursday 2:10 PM – 3:10 PM
Sheena Franklin, Grant Thornton LLP
Maintaining PAC Success in Challenging Times, Thursday 1:00 PM – 2:00 PM
Melissa Froehlich, Marriott
Benefits of Integrating Lobbying & PAC Programs, Thursday 4:30 PM – 5:30 PM
Emily Gonce, New York Life Insurance Company
Using Vocus to Manage Your Key Contacts Program, Thursday 1:00 PM – 2:00 PM
Dana Griffin, March of Dimes
Localizing Your Traditional and Social Media Strategy for PR Success, Friday 10:25 AM – 11:25 AM
Jay Hansen, Hotmix National Asphalt Pavement Association
New Tools for Driving Constituents to Your Website, Thursday 2:10 PM – 3:10 PM
Michael Hemmesch, Saint John’s University
Maintaining PR Excellence with Shrinking Budgets, Friday 10:25 AM - 11:25 AM
Tim Hysom, Congressional Management Foundation
Communicating with Congress, Thursday 4:30 PM – 5:30 PM
Christie Itzin, Metavante
Measurement Made Simple, Thursday 11:30 AM – 12:30 PM
Meaghan Killion Joyce, International Paper
PAC Websites: From Start to Finish, Thursday 2:10 PM – 3:10 PM
Scott Krugman, National Retail Federation
Integrated Media Measurement, Thursday 2:10 PM – 3:10 PM
Richard Laermer, CEO of RLM PR; Co-manager, BadPitchBlog!; writer, Laermer.com and author of Full Frontal PR, Punk Marketing, 2011 and Trendspotting
Avoiding the Bad Pitch Blog, Friday 10:25 AM – 11:25 AM
Geoff Livingston, Buzz Bin Blog
Blogger Relations Panel, Thursday 4:30 PM - 5:30 PM
Heidi Mock, Time Warner Cable
The Full PR Cycle, Thursday, 3:20 PM – 4:20 PM
Nicole Nolte, Welz and Weisel
Learn to Tweet: A Panel Discussion on Twitter, Thursday 1:00 PM - 2:00 PM
Breanna Olsen, Public Affairs Council
PAC Benchmarking, Friday 10:25 AM – 11:25 AM
Ashley Pettit, Southwest Airlines
Integrated Approach to PR and Emerging Media, Thursday 3:20 PM – 4:20 PM
David Plouffe, Campaign Manager, Obama for America
The Art of the Possible: Online Branding Strategies and Tactics, Thursday 9:45 AM – 10:45 AM
Catherine Schultz, Metavante
Measurement Made Simple, Friday 11:30 AM – 12:30 PM
Fred Sitter, Duro-Last Roofing, Inc.
Bringing Your Company Into the 21st Century, Thursday 4:30 PM – 5:30 PM
David Schild, United Technologies
PAC Websites: From Start to Finish, Thursday 2:10 PM – 3:10 PM
Brian Solis, Author and Principal, FutureWorks
Putting the Public Back in Public Relations, Thursday 11:00 AM – 12:00 PM
How to Build a Social Media Release, Friday, 11:30 AM - 12:30 PM
Linda Ryan, Johnson & Johnson
Creating a Successful Internal GR Program, Thursday 3:20 PM - 4:20 PM
Tara Terbrack, Duro-Last Roofing, Inc.
Bringing Your Company Into the 21st Century, Thursday 4:30 PM – 5:30 PM
Natalie Thomas, National Marine Manufacturers Association
Maintaining PAC Success in Challenging Times, Thursday 1:00 PM – 2:00 PM
J.C. Watts, Former Congressman
Direct Lobbying, Political Fundraising & Constituent Mobilization Using Technology, Thursday 11:00 AM – 12:00 PM
Wade Williams, PAC Outsourcing LLC
New Techniques for Best-in-Class PAC Management, Friday 11:30 AM – 12:30 PM
Holly Pitt Young, J.C. Watts Partners
Direct Lobbying, Political Fundraising & Constituent Mobilization Using Technology, Thursday 11:00 AM – 12:00 PM
Mike Yuan, New York Life Insurance Company
Using Vocus to Manage Your Key Contacts Program, Thursday 1:00 PM – 2:00 PM
Rebecca Zulka, Qualcomm
Maintaining a Global Communications Strategy, Thursday 2:10 PM – 3:10 PM