5 Essentials for Practicing PR in Real-Time
October 24, 2014 by Erin Feldman
The best real-time PR campaigns, like Oreo's during the 2013 Super Bowl, look off the cuff, but that's not the case. They require practice. Here are five things you need to practice to do real-time PR effectively.
9 Traits of an Uber-Effective PR Pro in 2015
October 23, 2014 by Allen Mireles
Whether you're starting out your career or have been around for decades, you need to keep up with PR's changing times. Here are nine traits that PR pros will need in 2015 and beyond.
In partnership with Vocus and Cision, Brian Solis released his new e-book, “What If PR Stood for People and Relationships?,” illustrated by world-renowned cartoonist Gapingvoid.