U2 Demands Relevancy, Pisses Off Millions

U2 Public Relations - Featured

Apple and U2 managed to irritate millions of people by forcing them to download the band’s latest album. Will that move diminish U2′s brand? Geoff Livingston has the answer. Check it out!

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7 Things to Consider When Budgeting Your PR Dollars

Dollar - Budgeting PR

Do all of your tactics and tools benefit your bottom line? Before spending another dollar, consider these seven questions that will help you better allocate your resources for your PR budgeting.

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How to Turn Your Event into a PR Generator

Generator - Featured - PR Events

Events create tons of awareness, but they have the potential for more. Instead of a one-time buzz producer, see how to turn your event into a PR generating machine by creating content before, during and after it takes place.

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9 Tips for Pitching Bloggers…Without Alienating Them!

Blog Featured - Pitching Bloggers

Bloggers often hold just as much or more influence than traditional reporters, but one false step could leave you on the outs. Do you know how to pitch bloggers properly? Follow these 9 tips.

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4 Standout Press Releases and How to Emulate Their Success

Number 4 - Press Release Writing Featured

Thousands of press releases flood reporters’ inboxes daily. How can yours get noticed among the crowd? Get press release writing tips by following the example of four standout releases.

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