Alex Lucas – KZTR-FM
Alex “El Genio” Lucas is a program director and morning show host for KZTR in Tucson, Ariz. Lucas began his career in radio on the night shift of a local station, where he eventually advanced to days. Over the years, he has gained experience as program director, production director, on-air personality and music coordinator. He created the program “La Preciosa,” which played greatest hits only from the original artists, and hit number one within three weeks of going on the air.
Alex Lucas, program director/morning show host