State of the Media

The unprecedented changes in the media landscape over the past few years are continuing to have a dramatic impact on PR professionals' ability to perform effectively. But how can you see around corners in such a rapidly shifting and complex media environment?

"State of the Media: An Analysis of the Changing Media Landscape for PR Professionals by the Vocus Media Research Team"

The Vocus Media Research Team - experts with their finger on the pulse of new media trends - has created a whitepaper that shares crucial, in-depth, insider information on how PR professionals can navigate the ever-changing media landscape.

Download a copy of Vocus' latest whitepaper, "State of the Media: An Analysis of the Changing Media Landscape for PR Professionals by the Vocus Media Research Team" and learn about the specific business trends impacting newspapers, magazines, radio, television and online media; get tips on adjusting your strategies to accommodate the new ways editors and reporters are using your news; learn about new coverage opportunities that are resulting from cross-media integration and partnerships; and much more.

This FREE whitepaper will provide insights you can use to streamline your efforts and improve your performance today.

Trends in Media for 2010

January 27th, 2010 2:00 – 3:00 PM Eastern Time

Features Speakers:

David Coates, Managing Editor, Newspaper Content
Rebecca Bredholt, Managing Editor, Magazine Content
Julie Holley, Managing Editor, Television Content
Kyle Johnson, Managing Editor, Radio Content

While media closures grab headlines, there are also signs of hope for 2010: new launches of online magazines; a slowing of the cuts at major newspapers; and creative strategies editors and reporters have implemented for doing more with less.

To maximize your media relations efforts, you'll need to understand how these and other changes in the media will impact your work. In this free webinar, experts from Vocus' Media Research Team share their insights into the media landscape. You'll learn about:

• Media trends from 2009, and what's in store in 2010
• The "new normal" for journalists working in all media types, and tips and strategies for meeting their information needs
• Practical strategies you can use to be more effective in the shifting media landscape

Don't miss this opportunity to hear the Vocus experts who live and breathe media relations share their valuable, insider information. Register for the free webinar today!