Featured Webinars & Events

Make the Most of Your PR With Real-Time Tactics

Today’s shortened news cycle and “always on” social media era make building awareness, buzz and media coverage a challenge for PR practitioners. What can you do to increase your odds?

Join MWW Group's Alissa Blate to learn how to master real-time public relations.

Register Now

Archived Webinars

Insider Secrets to the Perfect Pitch

Reporters look at PR pitches for only a few seconds. Do yours hook them or get deleted?

Join former CBS News executive Batt Humphreys for an insider’s look at how to craft winning pitches by adopting a journalist's perspective, earn reporters' trust and avoid the errors that kill pitches.

Insider Secrets to the Perfect Pitch

Master PR Measurement

As a PR pro, you don’t ask if you should measure public relations. You ask how. Zoetica founder Kami Huyse has the answer.

Learn five approaches to social media measurement, how to calculate ROI and other important metrics, how best to utilize the Barcelona Principles and real-life case studies to inform measurement strategy.

Master PR Measurement

Writing Rules in PR

In a time-challenged world dominated by click-bait headlines, tweets, gifs, video, YOLO, LOL and #tbt...does writing seem useless and ordinary? Actually, writing matters more now.

Learn how to choose words well, write with economy, style and honest empathy and tell a true story really, really well with “Everybody Writes” author Ann Handley.

Writing Rules in PR
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